Interview Principals
• Determine Goals and Objectives
Conduct a Site Survey• Generate a professional analysis of your club’s:
o Location
o Golf Courses
o Amenities
o Membership
Produce an Action Plan that delineates:o Golf Courses
o Amenities
o Membership
• Delineate
• Strategies
• Options
• Timeline
Propose a Marketing Campaign• Strategies
• Options
• Timeline
• Targeted, trackable cross-media campaigns
• Tiered campaign packages
• A la carte options
• Tiered campaign packages
• A la carte options